This guide explains how organisations can create a marketplace website quickly and cost-effectively using Matchifi’s white-label marketplace software, covering strategy, setup, onboarding, payments, matching, and scalable marketplace development.
Creating a marketplace website used to be a complicated, costly, and time-consuming project. Organisations wanting to connect buyers with accredited professionals, mentors, coaches, or consultants typically had two options: commission a bespoke build costing tens or hundreds of thousands, or piece together multiple tools (payments, scheduling, profiles, search, documentation) and hope they work seamlessly.
Matchifi changes that completely.
Matchifi is a white-label marketplace software platform that allows organisations to create a marketplace website in minutes, not months, without needing development expertise. Whether you want to build a business-to-business marketplace, launch a mentoring platform, or empower accredited members to sell services to clients, Matchifi provides the booking, matching, document management and payment infrastructure out of the box.
This guide explains how to create a marketplace website using Matchifi, how marketplace development typically works, and the marketplace strategy you need to launch successfully.
A marketplace website provides a structured digital environment where people can list professional services, be discovered, match with buyers, and book paid or free sessions. The rise of service marketplaces—consulting, coaching, wellbeing, mentoring, marketing, legal, HR, and more—means organisations increasingly need a reliable way to:
However, marketplace development is traditionally expensive. Before platforms like Matchifi, to build a marketplace you needed:
This is why organisations now turn to white label marketplace software like Matchifi—because it removes development complexity and gives immediate access to enterprise-grade infrastructure.
Matchifi is a powerful, flexible platform used by professional bodies, membership organisations, training providers, and accredited networks to create a marketplace website with minimal effort.
Matchifi enables organisations to:
This makes Matchifi ideal for organisations seeking rapid marketplace development without hiring developers or maintaining ongoing technical infrastructure.
Before you build a marketplace, you need clarity on your marketplace strategy. Matchifi supports several models, each aligned with different organisational goals.
A marketplace where members or professionals support each other through free mentoring sessions.
Perfect for:
A full commercial marketplace where vetted experts offer consulting, coaching, marketing, HR, or specialist services to clients.
Perfect for:
Many organisations launch both:
Matchifi supports multiple platforms simultaneously, allowing organisations to run mentoring, paid consulting, and industry networks under one umbrella.
When organisations evaluate marketplace software, they usually prioritise:
Matchifi provides all of these natively, making it one of the most comprehensive white label marketplace software solutions for B2B organisations.
This significantly reduces internal admin and removes the need for expensive custom development.
Before launching your marketplace website, you’ll need to define your structure and requirements. Matchifi helps organisations approach marketplace development in a logical, step-by-step manner:
Examples:
Matchifi makes it possible to run two marketplaces without needing two tech products—ideal for organisations offering both mentoring and commercial consulting.
One of Matchifi’s most powerful features is its configurable matching cards—custom questionnaires that help users find the right professional.
You can define:
For example, a marketing institute might use matching cards covering:
Strong matching improves user satisfaction and reduces admin involvement. This is a major advantage over generic marketplace software.
A marketplace is only as strong as its credibility. Matchifi includes robust compliance workflows without requiring bespoke development.
Admins can request documents such as:
Matchifi includes:
This makes Matchifi especially well-suited for business-to-business marketplaces where compliance and standards matter.
When you create a marketplace website, the value lies in the quality of profiles listed. Matchifi provides a structured, user-friendly profile system.
Profiles include:
Clear guidance boosts profile quality, which increases conversion rates and user satisfaction.
Calendly powers scheduling and availability inside Matchifi. It ensures:
For organisations without scheduling capability, this is a major advantage over building your own marketplace from scratch.
Payments are critical in marketplace development. With Matchifi:
This transforms a marketplace into a revenue-generating digital asset.
A recommended marketplace strategy for launching with Matchifi includes:
Your admin team tests:
Onboard an initial group to test your marketplace:
Collect feedback and refine.
Promote through:
Provide clear onboarding guides to reduce support requests.
Once live, Matchifi gives administrators full control:
This keeps the platform running smoothly and ensures compliance.
Search analytics and session data inform your marketplace strategy.
You can track:
This insight helps recruitment, marketing, onboarding, and content strategy.
Matchifi supports multi-platform and multi-country rollouts. Many organisations start in one region and expand based on demand.
You can scale by:
The Enterprise tier supports large-scale international marketplace development.
Creating a marketplace website from scratch involves significant cost and risk. Matchifi removes this by providing:
Matchifi delivers everything required for a professional-grade marketplace without traditional development challenges.
If your organisation wants to:
Matchifi provides the fastest, most reliable way to create a marketplace website without custom development.
With its powerful feature set—custom matching cards, document approval, Calendly and Stripe integration, search analytics, and white-label branding—Matchifi allows you to create a marketplace that is credible, scalable, and fully aligned with your organisation’s needs.
If you’re ready to build a marketplace that connects professionals with buyers, boosts revenue, and enhances member value, Matchifi provides everything you need—without a development team or complex technical work.
Set up in minutes and start earning revenue. No set up fee - cancel anytime.
Book a Demo
.svg){kind=icon}
.svg)
